Billy comes to the Bucking Bull Industry with a background in rodeo, as well as business. With the bucking bull industry growing in leaps and bounds it is important to remember that two things are key to success in promoting and selling bucking bull genetics; knowledge of the livestock that is the life blood of the sport and business acumen. While Billy is strong in both those areas, he also understand that great customer service and honesty are the only way to have longevity in any business.

Billy was a National Honor Society graduate from Alief Elsik High School. Continuing his education, Billy graduated on the National Deans List from Sam Houston State University in 1984.